Estimated read time: 10 minutes, 5 seconds. Business owners often wonder how to build business relationships that last. After all, it’s not the number of names you have in your database that counts, but whether these contacts become steady customers that consistently rely on your business. In many ways, building business relationships is much like […]
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Estimated Reading Time: 10 minutes. Whether you’re a new business or a more established brand, you need to continually attract the right clients and business collaborators. Here are five business networking tips you need to succeed, as well as tons of ideas on how to make them work for you. 1. Build Business Relationships Building […]
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Estimated Reading Time: 7 minutes, 15 seconds. The best business card designs aren’t just attractive. They’re an effective networking tool to help your business grow and flourish. Despite digital advances, face-to-face interaction remains a primary trust building mechanism. It is important that your business card design packs a punch to differentiate you from the competition […]
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Estimated Reading Time: 10 minutes, 15 seconds. We think Leonardo da Vinci would agree that creating a billboard design is like painting a famous masterpiece. First, find an engaging image. Next, stay focused. Lastly, be inventive and infuse emotion. This can be easier said than done. Here’s how you can create an outstanding billboard design […]
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Estimated Read Time: 8 minutes, 45 seconds. Marketing tactics like billboard advertising help build your brand. However, as Luke Skywalker knows all too well, there is a “dark side” for brands and it’s known as a cluttered marketing environment. Here’s how to stand above the competition using billboard advertising so your audience sees your marketing […]
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Estimated Read Time: 7 minutes, 30 seconds In Canada, we all know Tim Hortons, Shoppers Drug Mart, Dollarama, and Canadian Tire. They know how to build a brand. It’s not just about their logo, products, services, and marketing messages. Brand is how people experience a company. So how can a small company with a small […]
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Large companies often have more resources than small brands, but that doesn’t mean your business can’t compete. These three tactics are proven methods to give you the competitive edge you need against big brands. 1. Know Your Customer Big business relies on computers to track customer behaviour. However, computers can’t provide the level of personalization […]
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If your business is looking for innovative ways to reach your audience, you might ignore proven traditional methods. However, choosing a marketing tool others ignore sets you apart from the competition. One often ignored, but highly-effective tool is the door hanger. Guaranteed Contact Flyers get lost amongst direct mail clutter that ends up in […]
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Paper products probably are not the first thing that springs to mind when trying to decide how to spend your business advertising dollar. That’s unfortunate since they’re affordable, help you stand out from the competition, and can lead to more business. Here are just a few of Postcard Portables’ highly-effective paper products to help you […]
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When you spend money on advertising, you want it to deliver results. However, it isn’t always easy to decide what makes a good ad and what doesn’t. Here are four ideas to help you maximize your outdoor advertising effectiveness so you get more bang for your buck. 1. The Magnificent 7 Rule It may be […]
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