Billboard Design to Make Mona Lisa Smile

Billboard design to make Mona Lisa smile.

Estimated Reading Time: 10 minutes, 15 seconds. We think Leonardo da Vinci would agree that creating a billboard design is like painting a famous masterpiece. First, find an engaging image. Next, stay focused. Lastly, be inventive and infuse emotion. This can be easier said than done. Here’s how you can create an outstanding billboard design […]

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Billboard Advertising Meets Luke Skywalker

Billboard Advertising Meets Luke Skywalker

Estimated Read Time: 8 minutes, 45 seconds. Marketing tactics like billboard advertising help build your brand. However, as Luke Skywalker knows all too well, there is a “dark side” for brands and it’s known as a cluttered marketing environment. Here’s how to stand above the competition using billboard advertising so your audience sees your marketing […]

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How To Build A Champagne Brand On A Beer Budget

How to Build a Champagne Brand on a Beer Budget.

Estimated Read Time: 7 minutes, 30 seconds In Canada, we all know Tim Hortons, Shoppers Drug Mart, Dollarama, and Canadian Tire. They know how to build a brand. It’s not just about their logo, products, services, and marketing messages. Brand is how people experience a company. So how can a small company with a small […]

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The 3 Reasons Why Outdoor Advertising Is Wise

All businesses want to spend their advertising dollars wisely and there are so many options to choose from. Outdoor advertising offers many benefits beyond other marketing avenues so consider these three benefits. 1.   Broad Reach According to IBISWorld’s December 2017 report, reach is a primary reason billboards and other outdoor advertising solutions thrive despite digital […]

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Top 2 Mini-Billboard Myths

Mini-billboards are an excellent way to reach out to people where they’ll see your message most often. However, many organizations shy away from outdoor advertising for many unjustified reasons. Here are the top 2 Mini-Billboard myths that could unnecessarily stop your organization from tapping into the tremendous power of outdoor advertising. Myth #1 – Mini-Billboards […]

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The 1 Reason Your Business Should Hit the Road

Outdoor advertising is a powerful promotional tool, but especially during the summer months. Warm weather means people tend to pause more often in their travels and look at what’s around them. The longer days also mean more opportunities to deliver your message. Portable outdoor advertising offers even more. Your business can hit the road with […]

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Postcard Portables Drives Traffic to Fountain Tire

If you own a vehicle, you’ll eventually need tires and automotive services. Fountain Tire on Victoria Avenue in Regina wanted to increase visibility in their market to set them apart from the competition. Jason Johnson became the local owner and manager of the Fountain Tire on Victoria Avenue in Regina in 2011. He understood local […]

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